Advice Marketing and Personal Branding Strategist - Mark Laing MBA
As an Advice Marketing and Personal Branding Strategist, I coach advisers and advisory firms across Australia. Together we implement marketing strategies that maximise the return on their specialist expertise, so they become the go-to-experts for their advice and niche markets.
With a Bachelor of Business, an MBA in Marketing, and hands-on marketing experience with advisers since 2001. My commitment to continuous learning of marketing and growth strategies, means I deliver proven marketing strategies and actions.
I help advisers turn their expertise into a compelling brand
My work is dedicated to positioning advisers as recognised specialists through strategies that combine personal branding, education-based marketing, influencer marketing, client engagement, and referral systems. This takes the forms of personal coaching and a range of educational guides and video-based modules.
I spend over 80% of my time working hands-on with advisers; building practical, results-driven strategies that deliver real growth. No theory. No hype. Just clear frameworks, content, and campaigns that move you forward.
If you’re ready to stand out from the noise, strengthen your personal brand, and be seen as the go-to expert in your field, subscribe to my blog and connect with me on LinkedIn.
Let’s build your brand into your greatest asset.
I believe in practical, results-driven marketing—not theory, not hype. My articles, video programs, and coaching are designed to give advisers immediate, actionable steps to improve their client engagement, build their personal brand, and grow their clients and revenue. When advisers implement these strategies, they see real results.
Do You Need to Invest in Online Marketing?
A common question from advisers is:
“Do I really need to invest in online marketing and be active on social media?”
The short answer? YES.
Your ideal clients are online, researching, networking, and looking for experts they can trust. You don’t need to be everywhere—you just need to be where your target clients are active and ensure your presence is professional, compelling, and value-driven.